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#Databank powermail archiveAccording to CTM Development:įeaturing a dozen bug fixes, accelerated launch time and a fast new tabulated text export with a sample FileMaker Pro archive database, PowerMail 3.0.4 consolidates its position as a robust and sustainable alternative to ordinary Macintosh e-mail applications. #Databank powermail seriesVersion 3.0.4 includes a number of bug fixes, a faster startup time, and a series of improved features. #Databank powermail macTaking time to put in that information can be incredibly valuable later on when looking for potential donors.The Mac Observer Express Daily NewsletterĬTM Development has released a new version of their alternative Mac e-mail application, PowerMail. #Databank powermail how toBe specific, so you know how to track your campaign. “You need to really decide what you want out of the Databank, and what you want to accomplish in the long run. Wellman says it’s all about the planning. Even after the competition, both the Alaska and Wisconsin LCV continue encouraging members to become monthly donors through thedatabank. Those that know they can handle 5-10 dollars a month, it’s like a latte a month for them, but it usually adds up to more in a year than they would have normally given in an annual amount.” Wellman felt the same way, “increasing monthly donations isn’t necessarily much of a burden for our members, but it helps us a lot.”Īfter the tight race, Wisconsin ended up taking home the LCV Monthly Membership Recruitment Award. Why encourage their members to become monthly donors instead of annual donors? “Being a monthly donor is better for organizations and for donors,” West-Blank explains, “It’s easier for donors to budget. “We went into it with not too many expectations, we were trying to see what we could get from the campaign and we were pleased with the results.” ![]() Using searches in the Databank helped them to track donors and to follow up with the previous year’s donors. Sonya Wellman, Development Director from the Alaska LCV, said the key to their campaign was e-mailing and social media. “We were also making calls, PowerMails™, Facebook postings, staff member recruitments, and blogs with a monthly donor pitch… I can’t imagine using a primitive system and being able to accomplish what we accomplished.” “One thing that worked a lot for us is that we took the low hanging fruit approach, calling people who we thought would be more inclined to join, like board members and 501c3 members,” West Blank said. Wisconsin used lists in the Databank to find “low hanging fruits” in their donor databank. “It is great to have a group that is very, very motivated.” The LCV affiliates were able to move their members and potential donors into action by making the decision to be a monthly donor exciting and important to the individual members. “We are fortunate because we have a competitive staff,” Angela West Blank, Development Director from the Wisconsin League of Conservation Voters, said. The Wisconsin group replied with their own PowerMail™ declaring “this means war!” riling up supporters from both states into action.Ī little friendly banter goes a long way in getting people psyched about a cause, both internally and externally. When the Alaska-based group sent out a PowerMail™ saying they were going to “take down the cheeseheads,” it set off a series of e-blasts between the two organizations and started a friendly competition. Two environmental organizations used a fun and compelling campaign to increase support and monthly donors from their current members. In many cases this not only increases the total amount in contributions from a donor for the organization, but it can help donors feel more involved with the organization by having that month to month contact. Recent trends in the nonprofit sector are to focus on gaining more monthly donors over one-time gifts. The two organizations then took the national competition a step further to make their competition even more interesting to their donors – they started a friendly feud. ![]() The top two competitors were Databank clients Wisconsin LCV and Alaska LCV. The organization that could gain the most monthly donors in the limited time-frame was given a grand prize of $1,000 to help their cause. The national League of Conservation Voters used a competition between all the state-level affiliates to generate interest for members to become monthly donors. ![]()
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